Is Your Corporate Identity Inspiring?

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Jason Pankau and I recently spoke at Vistakon, Johnson & Johnson’s Vision Care group. J&J has an inspiring identity that is expressed in its Credo. Our definition of an inspiring identity is that it exists when everyone in the organization is motivated by the mission, united by the values and proud of the reputation.

Take a look at the J&J Credo by clicking here. As you study the J&J Credo ask yourself if its mission and values are inspiring. After you study the J&J Credo, turn your attention to your organization’s mission and values and ask the following questions:

  • Are your mission and values clearly expressed and widely communicated?
  • Do you have a portfolio of stories that help people understand your organization’s mission and values?
  • Do people in your organization periodically take time to consider their decisions and practices in light of consistency with your organization’s values?
  • Does your organization’s reputation reflect it’s values?
  • Does your organization’s employer brand benefit from its inspiring identity?

J&J does a marvelous job on the Credo section of its website.  Take a look at it by clicking here.  In preparation for a book I’m writing, I’ll be interviewing Kathleen Fitzpatrick, J&J’s Director of Credo and Workplace Engagement, and posting portions of the interview on this blog.

Have you seen expressions of corporate identities (mission, values, supporting stories or practices) that have inspired you?   If so, please post them here or email me at mstallard [at] epluribuspartners [dot] com.

Relational Disconnectors Sabotage Themselves and Their Organizations

Here’s an interview of George Cloutier at American Management Services in The New York Times entitled “Fire Your Relatives. Scare Your Employees. And Stop Whining.” This guy is Howell Raines all over again. One of my favorite case studies of poor leadership is Ken Auletta’s magnificent article about Raines leadership as the executive editor of The New York Times entitled “The Howell Doctrine.”

Leaders like Cloutier always end up destroying their organizations like Raines did (he was eventually fired over the Jayson Blair plagiarism scandal).  They may be successful at achieving “task excellence” for a time but eventually the failure to achieve “relationship excellence” sabotages task excellence.  As the legendary UCLA basketball coach John Wooden said, “ability may get you to the top but it takes character to keep you there.” Read more »

The Science of Employee Engagement

For this month’s edition of Talent Management magazine, I was invited to contribute a guest editorial.  The piece I wrote is entitled “The Science of Engagement.”  You can read it at this link to Talent Management’s digital magazine or below. Read more »

Employee Engagement: Why Now, More Than Ever

Reading this article in The New York Times about the mood in New Orleans now that its football team, the Saints, is in the Super Bowl, got me thinking about employee engagement.  The article identifies a factor that has boosted the morale of New Orleans residents. It is a factor that has a positive impact on employee morale, too. What is it?

Read more »

Employee Engagement Conversation w/Michael Bungay Stanier

It was my good fortune to be a guest on Michael Bungay Stanier’s Great Work podcast interviews series to discuss employee engagement and leadership. Michael is the founder and Senior Partner of Box of Crayons, a firm that provides coaching and training services to organizations.  He authored the book Do More Great Work and writes the Great Work blog.  I find Michael so knowledgeable and interesting.  He was the 2006 Canadian Coach of the Year, a Rhodes Scholar at Oxford University, holds a Masters of Philosophy from Oxford, and law and arts degrees with highest honors from the Australian National University. You can listen to our conversation at this link.

Hardwiring Talent Management

One way to think of organizations is that they are a bundle of resources, processes and values (referred to as the RPV framework). Leaders need to actively manage all three elements of the RPV mix. In this post I would like to zero in on processes.  Processes are to organizations what hardwiring is to the human brain: it allows the organization (or organism) to complete routine tasks with minimal expenditure of energy and resources while bringing consistency and proven reliability to execution.

Two processes I recently learned about that support talent management are One Page Talent Management and  Online Mentoring.

Read more »

Diversity 2.0

Andrés Tapia has a compelling vision. Tapia believes demographic changes and the complex set of problems facing humankind will force the integration of knowledge from the silos that much knowledge resides in today. As an example, Tapia points to the field of behavioral economics that integrates knowledge from the fields of psychology and economics. As part of this trend, Tapia argues that the physical and social separation of people based on their differences will also move toward integration. He describes this vision as Diversity 2.0. Read more »

New Linkage Program Based on Fired Up or Burned Out

Linkage, the global organizational development company, just released a new e-learning program entitled “Fired Up Leadership.”  The program features Jason Pankau and me in a 90 minute video format that concludes a Q&A with Linkage Senior Vice President Rich Rosier.

Strengthen Employee Brand, Employee Engagement, Employee Retention and Strategic Alignment

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When organizational cultures value people, they achieve higher rates of employee engagement and retention.  They also benefit from stronger employer brand (as the word spreads that they value people) and tighter strategic alignment (when employees who feel valued want to advance the organization’s interests).  I just wrote a post about this topic for the Human Capital Institute’s blog. In the post, I tell the story of how Admiral Vern Clark, Chief of Naval Operations (CNO) for the U.S. Navy, increased the element of Human Value in the Navy’s culture and the effect it had on first term reenlistment rates. You can read more about it
at this link or below. Read more »

Why “Up In the Air” is a “Must See”

The issue of human connection at work and in life takes center stage in the hit movie “Up In the Air.” The plot follows a business executive played by George Clooney who is continuously traveling to fire people. He views meaningful relationships as excess baggage and his primary aspiration is to become a 10 million mile traveler on American Airlines. A new, hot shot, young, female co-worker proposes virtual firing rather than in-person. Ironically, this same woman confronts Clooney’s character for his vacuous life style that lacks meaningful relationships. It’s a must see movie that is hilarious and tragic. It criticizes the values of today that idolize task excellence but give short shrift to the human need for relationships (or to achieve “relationship excellence” in organizations as I written in the past).

Artists always have their finger on the pulse of culture change. The favorable response to this movie is yet another sign to me that people feel the pain from diminished human connection in the workplace and in life. The evidence is overwhelming that connection = thriving and life, disconnection = dysfunction and death, for individuals, families, organizations and nations. It’s why I believe Connection Cultures are the next step in the evolution of organizations and civil societies. Do you agree? If so, why? If not, why? Do you have meaningful relationships in your life? If not, reach out to others this holiday season and begin the new year by developing more and deeper relationships in your life.
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Michael Lee Stallard speaks, teaches and writes about leadership, employee engagement, productivity and innovation at leading organizations including Google, GE, NASA, Lockheed Martin, General Dynamics and the Darden Graduate School of Business at the University of Virginia. Most recently, Michael and his colleague Jason Pankau filmed a 90-minute program for Linkage’s Thought Leaders Series that will be released in January of 2010. Michael wrote the guest editorial for Talent Management magazine’s January 2010 edition and last month his article on how the force of connection boosts productivity and innovation was featured as the lead article in the UK’s Developing HR Strategy Journal. Click on these links to learn more about Michael and Jason in the media and their speaking engagements.

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