Tag Archives: Bono

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3 Leadership Practices of Bono and U2 – Part II

U2 rose from a band with less than ideal musical skills when it began in 1976 to today having received a remarkable 22 Grammy awards, morethan any band in history. At the 71st Golden Globe Awards ceremony on January 12, the band added yet another accomplishment to its credit: the Golden Globe for Best Original Song from a Motion Picture for “Ordinary Love” from the movie “Mandela: Long Walk to Freedom.”

U2 Ordinary Love Album Cover

U2 Ordinary Love Album Cover

In my last article, “3 Practices CEOs Should Adopt from this Rock Star,” I credited Bono’s leadership of U2 as a key factor behind the band’s success. His leadership approach can be described in one sentence: Bono communicates an inspiring vision and lives it, values people, and gives them a voice.  CEOs would be wise to follow Bono’s example. In the article I highlighted three aspects of Bono’s leadership. As a follow up, here are three practical ways CEOs can implement leadership practices like those of Bono. 

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3 Practices CEOs Should Adopt from this Rock Star

U2's Bono

As seen on Fox Business

One of the great success stories of our time is the rock band U2.  When the band began in 1976, its musical skills left much to be desired. More than three decades later, U2 has received a remarkable 22 Grammy awards, more than any band in history.  In addition, the band surpassed the Rolling Stones’ record for the highest revenue grossing concert tour. How did this transformation happen?

Like all great groups, leadership makes the difference.  Bono is U2’s leader, lead singer and lyricist. His leadership approach can be described in one sentence: Bono communicates an inspiring vision and lives it, values people, and gives them a voice.  CEOs would be wise to follow Bono’s example. 

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The Secret of Apple and U2’s Success

Bono iTunes

Apple is now the most valuable company in the world in terms of market capitalization and U2’s recent tour just became the highest grossing of all time, crushing the previous record held by the Rolling Stones.

Learn about Apple’s remarkable rise in market cap in this New York Times article and learn about U2’s claim as the greatest band of all time in this article from the Atlantic magazine’s website.

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Shine the Light on Others

u2_wallpaper_rattle_humBono, megastar of the rock band U2, frequently shines the light on his fellow band members.  In the photo above, Bono is shining a spotlight on The Edge, U2’s legendary lead guitar player. Bono does this in a metaphorical sense too.  Bono has stated that he’s a lousy guitar and keyboards player, and that his gifted fellow band members bring to life the melodies he hears in his head. He’s also said that being around his fellow band members makes him a better human being. Furthermore, Bono has said that when one of one of his fellow band members is in need it takes precedence over the band’s music.

Are you shining the light of recognition and belonging on your family members, your friends and your colleagues at work?  Here are some actions to consider:

  • When you see someone doing something that’s admirable, be sure to let them know that you recognize it.
  • Tell your family members and friends how much and why you appreciate them.
  • When you are in a group discussion, praise others for their good ideas and opinions.
  • Send a hand-written personal note of appreciation to a family member, friend or colleague at work.
  • When a family member, friend or colleague at work is sick, send them a get well gift.
  • When a family member, friend or colleague at work has something to celebrate congratulate them.

 

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Leaders of the New Century

On June 23, I’ll be filming a few video segments for the Leader to Leader Institute’s “Leaders of the New Century” project that includes Allan Mulally of Ford, Sir Richard Branson and Tony Hseih of Zappos. Next week the Summer edition of the Leader to Leader Journal comes out. It includes an article that Jason Pankau and I wrote entitled “To Boost Productivity and Innovation, Connect with the Core.” The article is about how great leaders don’t just focus on star performers, they are intentional about connecting with employees at large. Examples in the article include Ret. U.S. Chief of Navy Operations Admiral Vern Clark and Bono, the lead singer for the rock band U2.

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U2: The “Band” as Family

Earlier this year I posted about the unity among the members of the band U2 and how it contributed to the band’s success.  Comments from several individuals made me dig much deeper into the band’s story (thank you Astid, David Zinger, Lee Smith and Rachel for enlightening me). What I discovered was an extraordinary journey the band made to evolve into the force it is today. 

The article I wrote about it was published today in The Economic Times (in India) and it will be published later this year in two of the American Management Association’s publications (Moving Ahead and the AMA’s Catalog).  Here’s the link to The Economic Times’ article. 

Let me know what you think.