It’s More Than Business. It’s Personal.

Neeley







This week I participated in an interview about Connection Cultures, productivity and innovation with Dean Homer Erekson at a business breakfast sponsored by TCU’s Neeley Business School in Fort Worth, Texas. (Read the Fort Worth Business Press article about the event entitled “Speaker Promotes Emotional Connection for Business“).

The motto of the Neeley School is “It’s More Than Business. It’s Personal.” This phrase expresses what we found in research that’s described in our book Fired Up or Burned Out, i.e. sustainable superior performance requires achieving task excellence (the “business” part) and relationship excellence (the “personal” part).  In addition to speaking at the business breakfast I spoke to students in leadership programs and met with Neeley MBA students.

From all I observed, the Neeley Business School delivers its brand promise.  It hires teacher-scholars who spend time with and mentor students.  In addition, the Neeley School has first class facilities and diverse, energetic, enthusiastic and collaborative students.  It’s a powerful mix that has propelled Neeley to be ranked as the #30 B-School in American and an entrepreneurship program that’s ranked #1.    Neeley is on the move and I expect that it will continue to grow in national reputation and popularity with the best prospective business school students.

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