Corporation: “to thine own self be true”
Inspired by Socrates advice to “know thyself,” Shakespeare penned the words “to thine own self be true” in Hamlet. From our research at E Pluribus Partners on employee engagement, leadership development and team building, we know that great leaders have a high degree of self awareness, i.e. they know who they are and who they are not.
Knowing oneself is also important to organizations. Why? Organizations today must differentiate themselves in ways that are relevant to customers in order to win in the crowded, noisy marketplace. You can learn how by watching a recent webcast I hosted with Larry Ackerman, one of today’s leading experts on corporate and individual identity. Larry is the founder and president of The Identity Circle. He is also the author of two excellent books I recommend entitled Identity is Destiny and The Identity Code. In his presentation, Larry explains how he helped the Global 500 company Norsk Hydro discover its identity. You can see my webcast with Larry Ackerman by clicking on employee engagement.
Michael Lee Stallard is President of
